Samsung SEA Forum 2022: Samsung's Future for the Home Has Arrived

While the world awaits for the latest smartphone flagship from Samsung, with the promise of a reveal at MWC 2022 at the end of this month, an equally as highly anticipated regional event has opened this week for the mass media and aqueduct partners.

Originally called the Samsung Southeast Asia Forum (Samsung SEA Forum), information technology has been specifically rebranded for this year as it includes the participation of the Oceania market. Hence, the revised name: Samsung SEAO Forum. Fifty-fifty with this slight switch, the focus is very much the latest home electronics to be rolled out this year from the Korean engineering stalwart.

Those keen with looking at the montage library of photos from the Samsung Bounding main Forum 2022 show-floor tin exist found here.

As for the opening keynote, Jeon Yong Sung, President and CEO of Samsung Electronics Southeast Asia and Oceania, shared how the earth has drastically changed thanks to ever-evolving technologies.

In wanting to remain equally the top-of-mind brand for home electronics, he re-affirmed Samsung'southward drive to meliorate the user feel for the home.

"For a Samsung, it's a step up from what we take done thus far, be it smart fridges, free energy efficient air-conditioning, automated vacuum cleaners, and innovation enriched 4K TVs. Each segment is given all the necessary attention needed to ensure our 2022 line-upwardly is transformative and enriching," Jeon shared.

As per what well-nigh expected to see, Samsung has put out most of the new tech that appeared at CES 2022.

This includes the new QLED TVs, about of which come with 4K resolution and high dynamic range (HDR) content output, new sound systems that complement these progressive displays, the latest entry into the robotic vacuum range, another twist in Samsung'due south ongoing saga of over-the-top washing machine designs, and a brand new take on habitation ac.

Since it has the capacity to do then, a specially curated Enterprise Area has been put together as well to showcase the advanced business organisation solutions fabricated for this yr.

This includes concern-level Smart Display entries, Internet of Things powered role automation, empowered extensions for Samsung KNOX, and enhanced security platforms for public and financial sectors.

In many ways, this is ane of the many ways the Korean tech giant has tapped onto in its attempt to break-off and practise abroad with the tumultuous 2d half of 2022.